Recent Posts
I don’t know about you, but I LOVE traveling for my business. Even if I’m just headed to a nearby city for an overnight stay or small conference, it just
Many of us world-rocking, goal-crushing entrepreneurs decided to launch our businesses because we’re independently minded. We know we’re awesome at what we do, and want to do it on our
If your business is built on great writing or personalized advice, it can be tough to admit that your content needs to be attractive as well as useful. But, my
I’m not gonna lie: It took me a while to get the hang of Facebook ads. With all the data available, categories to choose from, and campaign goals to set,
Producing gorgeous, engaging video content is becoming increasingly vital to online entrepreneurship. (You already knew that right lovely?) Most of us have had to learn about lighting, makeup, and which
Shopify is an absolute life-saver, am I right? Back in the Dark Ages of the Internet, we entrepreneurs had to build our own storefronts from scratch, wrangle various payment methods,
Real talk time: juggling multiple social media accounts is exhausting. Cross-promoting content without too much duplication, answering questions and responding to comments, talking to each audience in distinctive ways, creating
Isn’t it weird that getting started is always crazy-hard? You can realize that you definitely need to start outsourcing some tasks, hire a fabulous virtual assistant, and prepare yourself mentally
Undoubtedly, your team of freelancers is organized, whip-smart, and over-the-top talented. But they’re not superheroes: Like all people, they have strengths and weaknesses. Which means you’ll occasionally have a workload
Once upon a time, you handled all of your content entirely on your own. Your business was new, your online brand was just getting established, and you personally created every
Sometimes I feel like my fellow entrepreneurs are stuck in a kooky, Hollywood-fueled narrative about abundance. So many of us seem to think that the only people who could possibly
Plenty of ridiculously talented coaches absolutely loathe doing their own sales. I actually enjoy promotion and sales myself, but I totally understand that it’s not for everyone! That delicate balance
One of the major pitfalls of outsourcing is overexcitement. Once you realize that you don’t have to do everything yourself, it can be awfully tempting to start delegating work just
With my current team already busy with various monthly tasks + projects, I’ve been searching for my next hire – someone to assist me in posting content across my social media platforms. Unfortunately, I
“You CAN afford to outsource” – and that’s the plain and simple truth, even if you don’t believe it yet. When I ask for questions about outsourcing, I receive comments
Outsourcing a project to an assistant or team is supposed to free up your time, and make it easier for you to focus on the things you need to do in your
Every entrepreneur knows that wasting her time and duplicating her efforts is a massive mistake. But fewer of us realize how much wasted time and duplication may still affect our
Carving out a niche for yourself is a balancing act. You don’t want to be SO unique that no one can identify with your brand or track you down through
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