Plug Your Numbers into the Calculator to Figure Out How Much You Need to Charge Per Hour to Meet Your Income Goals
Before you leave…
Grab a copy of the “Pricing Workbook” to map out your income goals & business offerings to determine the best price for your all your offers.
Hello Gorgeous,
So many entrepreneurs I know freeze up at the thought of pricing, especially because there’s a direct link between pricing and self-worth.
Can I really charge that much?
Am I good enough?
Is my work good enough?
And around and around you go.
Over-analyzing.
Doubting.
Best not to change anything when it feels so much safer to just low ball your offerings, and hope for the best – regardless of whether or not you’ll make money!
Because in your mind, as long as the sales are coming in,
that must mean everything is fine…right?
The truth is…
The Numbers Don’t Add Up
You’ve been fiercely trying to break 6-figures, but that number is as elusive as a unicorn.
You’re working 60+ hour weeks and your to-do list grows if you take your eyes off of it for even a second.
Your money’s like a mirage – it looks real, but it disappears before you can even get your hands on it.
If For You, Pricing is Just Another Thing that You Have to Do, Maybe it’s Time You Discovered How to Be Strategic About it…
It doesn’t make sense to randomly choose a price for your products and services without thinking about how pricing relates to the big picture of WHY you’re in business.
While you may love your clients and enjoy your work (and I really hope you do), the whole point of being in business is to make money.
But there’s the rub…
The thought of asking for more money makes you squirm. Like you’re doing something wrong by wanting to be paid fairly for your work.
And it’s that thought process that’s keeping you stuck.
Listen…
I know you want people to like you.
I know you to make everyone happy.
But learning how to price your offerings so that you actually achieve your financial + lifestyle goals, and then having the courage to be confident in your decisions?
Well, that’s just what bosses do!
But make no mistake:
You Will Undercharge for Your Next Offering…Unless You Stop Copying Other People’s Prices and Start Creating Your Own!
We’ve all done it. Myself included.
Mostly because it’s so effortless to just look at what other people in your industry are charging for their products + services, and then slap the same price tag on your stuff too, and call it day.
Trouble is…
It doesn’t matter if you’re selling the same type of stuff…YOU are still you’re own unique person and business. Your clients might pay you double what you’re competitor is charging because of your reputation alone!
Not only that, YOU have your own set of goals and values, and that has to be factored into your pricing.
This example is going to surprise you.
You and your competitor both have an income goal
of $100,000 per year. But YOU also value freedom!
Here’s what this might look like:
You work 20 hours a week at $100 an hour with two weeks of vacation.
Your competitor works 40+ hours a week at about $60 an hour and never takes a vacation.
Does that pricing freaks you out?
Look, It’s NOT About “Charging What You’re Worth”…
Think charging $100/hr is way out your league?
Here’s the thing…people really don’t care about paying you what you think you’re worth.
They care about the results and what those results are worth to them.
How will it make their life easier?
How will it make them feel?
How will it change their life?
Your product or service only has value because someone values it, not because you’ve priced it at a certain amount.
So why wouldn’t you price your offerings around your own unique income + lifestyle goals?
Do you see now why it makes absolutely NO sense to copy someone else’s pricing?
With that in mind, here’s…
The “How to Price Your Offerings Like a Boss” Workbook Covers:
The purpose of this workbook is to help you and your team determine the best price for your products, programs, coaching, VIP days, services, and anything else you sell.
As you go through this process, you’ll see how your income goals, lifestyle considerations, business offerings, value provided, customer base, and costs of doing business should all influence what you charge for your products and services.
This workbook will make it super easy to go back through each quarter, year, or whenever you are planning to offer something new to your customers or want to increase your income.
Step-by-Step Workbook Covers:
- Step 1: Set Your Income Goal
- Step 2: How Will You Make Bank
- Step 3: Work Out Your Costs
- Step 4: Know Your Customer
- Step 5: Know Your Product/Service
- Step 6: Set Your Pricing
- Step 7: Price Tracking and Assessment
BONUS 1: Outsourcing ROI Training Video (25 minutes) + My Own Personal Tracking Spreadsheet
If you outsource, or you know you want to – you’ll want to watch this special bonus training video where I walk you through my own personal process for how I make sure that I’m getting a return on my investment AND making a profit!
BONUS 2: Sales Calculator Spreadsheet
Add Your Income Goal, Input All Your Products and Prices. And the Spreadsheet Will Calculate How Many of Each You’ll Need to Sell to Reach Your Goal. Great for Tracking!
Download this Workbook for Only $17!
Here’s How You Can Use This Workbook:
Use this workbook to plan and strategize within your own business.
Use this workbook during 1:1 coaching sessions with your clients.
Use this workbook as part of the content for your private client VIP days.
Use this workbook during meetings with your high-level team members, or your assistant.
Use this workbook as an independent contractor to help your paying clients with pricing.
Download this Workbook for Only $17!